Showing posts with label press releases. Show all posts
Showing posts with label press releases. Show all posts

Monday, May 03, 2010

FYI: Press Releases

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The Ultimate Mom to Be Sweepstakes Honoring Moms to Be and New Moms Has Officially Launched, Win Amazing Prizes at momtobesweepstakes.com!
Hot Moms Club, Playgroups USA and Trista Sutter have joined forces where pregnant and new moms can enter to win over $17,000 in products via the official campaign website at momtobesweepstakes.com from March 30th - May 30th, 2010.The campaign is launched alongside Jessica Denay's and Trista Sutter's hot new release, The Hot Mom to Be Handbook (HarperCollins).
The Ultimate Mom to Be Sweepstakes is one exciting promotion.  Jessica Denay, founder of Hot Moms Club and author says, "At Hot Moms Club, we get an opportunity to see today's hottest products for the pregnant and new mom.  When we decided to launch this campaign alongside the release of my new book, we knew that we could award some truly amazing prizes."
And she was right.  Jodi Van Lom, co-founder of Playgroups USA and partner in the Ultimate Mom to Be Sweepstakes agrees.  "The campaign is truly amazing.  In Jessica's new book, she gets an opportunity to mention many great products that every mom needs or would love to have.  With this promotion, some lucky winners will win some of these products."  
The Ultimate Mom to Be Sweepstakes features over $17,000 in prizes that include 18 years of collection and storage of cord and cord blood from Cord Blood Registry™, a nursery set from Bratt Decor™, the hot new FastFold Stroller from Micralite™, a new infant baby carrier from lillebaby™, a beautiful gift box from Trumpette™, shaper leggings from brand new ShaToBu™, a gift basket with must have mommy lotions and creams from Mustela™, a gorgeous crib bedding set and nursery paint from Serena & Lily™, a kids clothing package from My Vintage Baby™, the latest swaddles for baby from Swaddle Designs™, essential mommy vitamins from Bayer™ Women's One a Day and the latest Soft Motion™ shoes from Stride Rite™.

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Shelby
Fashion Playtes design
Summer vacation is fast approaching, and moms are already heading to retail stores to stock up on warm weather fashions for their kids.

To provide some guidance for moms of fashion-obessed youngsters, childrens apparel expert and Co-Founder of FashionPlaytes, a virtual design studio for girl 5-12, Mary Beth Tirrell is offering a quick trend overview for moms and daughters before they hit the racks.

The following is Mary Beth’s breakdown of the top summer fashion trends for tween girls:

- Hawaiian Style: Go tropical chic with vintage surf graphic looks from old Waikiki. Designers and surf brands will be showcasing old school styles from the Aloha state, and this is a fun and sporty look that is accessible for all ages.

- Ombre Color Schemes: This "mono-hue" palette trend will be very popular this summer, and can also extend into building color themes with outfits as girls create their own “ombre stylized” ensembles. For example, try pairing royal blue capri pants with powder blue sleeveless shirt and navy blue cotton cardigan – then continue the fun with jewelry and accessories. The key is sticking to the same color family.

- Sailor: Salute to crisp whites paired with striped tee's and nautical themed graphics and appliqués. Style the ensemble with a ponytail secured with a bright ribbon, and complete the look with cool white sunglasses.

- Feminine Details: Pretty eyelet and lace trim will sweeten up any summer look. Look for these details on everything from fancy party dresses to a lace-trimmed tank top to add some girliness when paired with a favorite pair of denim shorts.

Thursday, April 15, 2010

Press Releases: Morphing into Na'vi / East Coast Working Moms Wanted!



I sure do wish I lived in L.A.!!  It would be so cool to be able to go to The Grove and have my face morphed into Na'vi from Avatar.  If you live in or around the area and are interested, here's the press release!  If you go, please feel free to send us a picture and we'll post it here.  I'd LOVE to see how it works.
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Interactive Facial Recognition Technology Morphs Shoppers’ faces into Na’vis in real time

WHAT:
To commemorate the launch of AVATAR on Blu-ray and DVD, Twentieth Century Fox Home Entertainment in conjunction with the digital out-of-home company, Inwindow Outdoor will unveil an interactive digital exhibition.

The exhibition uses state-of-the-art facial recognition technology to morph shoppers’ faces in real time into the natives of Pandora, the Na’vi. The Avatar face-morphing exhibition is a large, freestanding structure that will encircle the main statute at The Grove.

WHEN:
Friday, April 16
Press Check-In: 2:00 PM


WHERE:
The Grove, Los Angeles

MORE DETAIL:
The Avatar display is a 60’ x 10’ structure at The Grove and features three ‘morphing stations’ surrounded by vinyl and branded in Avatar themes. As mall shoppers approach the screens, facial recognition technology will hone in on their faces and transform them into Na’vi, the blue skinned species from the future made famous in the movie. Once the morph is complete, users can enter their email address via touch-screen so they can be sent the video of their transformation along with information on where to purchase the DVD.

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Are you a working mom who works in a family business? Are you the HARDEST WORKING WOMAN IN AMERICA? Then a MAJOR CABLE NETWORK would love to hear from you!

Are you a working mom who works in a family business, has a hectic schedule, and an interesting story to tell? Then we want to hear from you! We're going to spend some time walking in the shoes of the hardest working moms in America and you just might be one of them. This opportunity may lead to a SERIES OF YOUR OWN. Perhaps you own and operate a family BAKERY with four kids.... or maybe you run a DOG BREEDING business with triplets on the way... or maybe you're an INNKEEPER who's adopted 10 special needs children. The tougher the job and the more interesting family the better. Only looking for moms from the East Coast Area. If you'd like to share your story, please email us at hardestworkingmom@gmail.com and tell us a little about yourself. Please include the names and ages of all of the members of your family and contact information, as well as photos of you at work and at home.

Wednesday, February 24, 2010

FYI: Press Releases

Zappos - Limited Edition Rain Boot:

As you probably know, your readers can purchase their fashion finds on Zappos anywhere in the United States, and most recently, they can also purchase from Zappos Canada!  In addition, Olympic and World Champion gold medalist and former Canadian Women’s hockey captain, Cassie Cambell-Pascall has teamed up with Rockport and Zappos for the launch of a limited edition rain boot!

Rockport will launch the limited edition women’s Lorraine rain boot at retail in Canada. It will be available online in both the United States and Canada on Zappos.com.  The stylish white rain boot has a fashionable platform wedge that offers the perfect amount of height, and sports the widely-known, red Canadian Maple leaf on the front.  The rain boot, out just in time for spring’s rainy weather, is waterproof and has adidas adiPrene technology – meaning the boot has shock-absorption and cushioning in the sole for added comfort.  There will only be 2,000 pairs produced, 1,500 of which will be numbered. 

The Lorrain rain boot is now available at Zappos for only $120!  This limited edition Rockport rain boot is exclusive to Zappos! 

You can purchase the boot online at Zappos today and wear them for the remaining winter months in the snow and through the spring rain.  Let the Olympic Games continue!



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Camp Shane - For Kids : Below are 5 tips for time-crunched parents to cook healthy at home. The tips are offered by Ziporah Janowski, co-owner of the Camp Shane weight loss camp for children and young adults.

“When they first come to us, eating out has become a habit for many of our campers,” says Ziporah, also a mother of two teenagers. “We try to educate them that cooking at home doesn’t have to be an onerous task. In addition to saving money, preparing meals at home can be a simple route to weight loss and to building a healthy lifestyle for the whole family.”

Ziporah has also released her favorite recipes for quick & healthy dinners, such as “1-2-3 Simple Pea Soup” and “Rush Hour Rainbow Primavera,” here: www.campshane.com/blog.

  • Make frozen veggies your friend. Stock up on frozen veggies like spinach, peas and broccoli florets to add to main dishes or serve as sides by themselves. In addition to lasting longer, research shows that today’s “flash frozen” vegetables can be just as healthful as their fresh counterparts.
  • Choose longer-lasting lettuce. Sure, the triple-washed bagged lettuce is easy, but it costs a fortune and it doesn’t last very long. Try seeking out lesser known types of fresh greens that last longer than the traditional green leafy lettuces. Examples of nutrient-rich lettuce types that last a long time--and are very inexpensive--include things like chicory, romaine, radicchio, kale and dandelion greens.
  • Get Technical. Subscribe to an e-newsletter that will email you healthy and quick recipes each week. There are thousands of them that you can sign up for on sites like FoodNetwork.com and RecipeNewsletters.com.
  • Leave the skins on. Not only will it save you tons of time from peeling, if you leave the skins on vegetables such as potatoes and carrots when you are cooking, it helps them to retain more of their nutrient value and fiber and keep you full longer.
  • Make it a family affair. One of the best ways to prevent childhood obesity is getting kids into the kitchen. Encourage your kids to ask questions and help out while you are preparing the meal.

About Camp Shane:
First established in 1968, Camp Shane is the longest running weight-loss camp in the world. With over 40 years of experience in helping overweight children establish healthy diets and active lifestyles, Camp Shane provides a friendly, supportive and non-threatening environment. Much more effective than traditional “fat camps” or “boot camps,” Camp Shane campers have an extremely high success rate when it comes to keeping weight off for the long-term. The program currently treats coed children ages 7–17 and young women ages 18–25 at its locations in New York and Arizona. And there is a program for coed young adults and adults in New York: www.shanedietresorts.com. For more information, visit www.campshane.com, visit us on Twitter @campshane or call 914-271-4141.

Please Note:
The proceeding information comes from e-mails that I have received throughout the week.  I have cut and pasted most of them from press releases.  If you have important information that you think will fit the content of this blog, please see the PR Information at the top of the blog.  Thanks so much.
-Tisha

Thursday, February 18, 2010

FYI: Press Releases

Did you know that a cruising baby in one day can take as many steps as a marathon runner in a race*, and a nine-month old baby can crawl up to 400 meters in 20 minutes**? It's this active play that continually inspires the Pampers brand, and that's why moms and dads are encouraged to log on to Pampers.com (live now) to join in celebrating the development of their own best players. Parents can upload videos of their babies crawling to the world’s great baby relay on Pampers.com.  All videos featuring babies crawling from left to right that are uploaded by Feb. 20 will be included in a casting call for a commercial that will air on Feb. 28!

 * O'Malley, M. "Normalization of temporal-distance parameter in pediatric gait" J. Biomechanics 29,629-625, 1996

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Tune in to America’s Biggest Bedtime Story, presented by Pizza Hut’s BOOK IT! program tonight, any time after 9 a.m. CT at http://www.bookitprogram.com/bedtimestory/.  During this special day-long event, award-winning author and actor, John Lithgow, will be reading a bedtime story to viewers nationwide to encourage more families to develop a tradition of reading for 20 minutes each night.  Participation Bonus: If more people tune in to the webcast this year than last, BOOK IT! will donate 50,000 meals to Haiti!  So grab your books and PJs, and help us help a great cause, while enjoying what will soon be known as the biggest bedtime story in history!

Event Details:

Calling all children, parents, and teachers – grab your books and PJs because the nation’s largest annual bedtime story event, America’s Biggest Bedtime Story, is back by popular demand for the third year. Join the Pizza Hut BOOK IT!® Program and Golden Globe winning author and actor John Lithgow to celebrate a love of reading! Join us at bookitprogram.com/bedtimestory to view a very special webcast as Mr. Lithgow reads his book Carnival of the Animals to families across the country. The webcast will be available all day starting at 9:00 am CST. All you need is a computer, good company and love for reading. Gather your family around your home computer and join us for America’s Biggest Bedtime Story!

Date: February 18, 2010

Location: Your own home computer

Time: Webcast available all day starting at 9:00 am CST

Join for a good cause: During this year’s America’s Biggest Bedtime Story event, the BOOK IT! Program is challenging readers to break the 2009 attendance record of 198,000 people to support a good cause. If more people participate in 2010 than in 2009, the BOOK IT! Program will donate 50,000 meals to Haiti through the World Food Program, in our continued effort to encourage reading while supporting an imperative cause.

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According to the U.S. Department of Justice, 2,185 children younger than 18 are reported missing each day.
In order to recognize educators who have shown the greatest commitment to teaching child safety in the classroom, the National Center for Missing & Exploited Children (NCMEC) and Honeywell have launched their fifth annual Got 2B Safe! Awards program.  The program rewards five Grand Prize winners with a $10,000 classroom makeover and 100 other winners with $500 worth of school supplies.  Teachers can submit essays before March 26th for a chance to win.

The Got 2B Safe! program uses four simple rules that children can use in potentially dangerous situations – check first, go with a friend, it’s my body and tell a trusted adult.  These critical lessons have continued to gain awareness among teachers, as many educators have used the activities and posters from the Got 2B Safe! safety kit in the classroom.  To learn more about how teachers can win a classroom makeover, click here.

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Attn:  NOW CASTING FABULOUS, OUTRAGEOUS AND FUNNY FAMILIES FOR A NEW COMEDIC DOCUSERIES, “MY FAMILY”

A major cable network is searching for a large, extended and multi-generational family to be the stars of their own comedy reality show. We’re looking for funny families that REDEFINE THE TRADITIONAL and BREAK THE MOLD of your typical ho-hum American household. This show will document their lives and explore the family’s complexity while witnessing the craziness, chaos and love that makes their family special.  At your annual Thanksgiving dinner, do you look around and think your family should have a reality show because no one would believe it otherwise?  Do you find yourself having to explain your family dynamic to those unfamiliar with how things work in your non-traditional household?  Do your siblings, parents, in-laws or hired help bring a new element that pushes the envelope? Maybe someone is in a May/Dec relationship or has taken on responsibilities or roles that might deviate from the norm? Is there someone of a different race or ethnicity that’s mixing things up in your previously homogenous family? Stay-At-Home Dads, Working moms? Gay parents? Tell us about you and your family.  *This is a feel good show where at the end of the day LOVE CONQUERS ALL. * All family members involved must live in close proximity to one another. *Characters welcome. For more information or to sign up your family, click here.  Deadline is March 1st.

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In 2009, The Fresh Air Fund's Volunteer Host Family program, called Friendly Town, gave close to 5,000 New York City boys and girls, ages six to 18, free summer experiences in the country and the suburbs. Volunteer host families shared their friendship and homes up to two weeks or more in 13 Northeastern states from Virginia to Maine and Canada.

The Fresh Air Fund relies on donations to provide memorable summers to NYC children.

The Fresh Air Fund needs hosts for the summer of 2010.

More than 65% of all Fresh Air children are reinvited to stay with their host family, year after year.

Thanks to host families who open up their homes for a few weeks each summer, children growing up in New York City’s toughest neighborhoods have experienced the joys of Fresh Air experiences.

For more information about this program, including badges and buttons you can repost on your blog, click here.

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Please Note:
The proceeding information comes from e-mails that I have received throughout the week.  I have cut and pasted most of them from press releases.   If you have important information that you think will fit the content of this blog, please see the PR Information at the top of the blog.  Thanks so much.
-Tisha